SEO Habits | content-driven

9 Important SEO Habits You Should Adopt Now

Want to improve your SEO strategies and skills to move the needle even more for your organizations and clients?

Then it’s time to ditch the bad habits and start creating new habits – or enhancing existing ones.

Although we typically gravitate toward specific areas of SEO (technical, on-page, off-page), based on our interests or familiarity, usually we can’t focus on SEO 100 percent of the time.

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Source: Search Engine Journal

SEO | KPI | Tracking

The 9 Most Important SEO KPIs You Should Be Tracking

Key performance indicators (KPIs) hold the answer. KPIs are objective metrics that help to measure and give clarity into the success of a given organization or campaign.

What are the most important KPIs when it comes to measuring the success of your SEO and digital marketing efforts?

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Source: Search Engine Journal

JavaScript | Mobile-First Indexing

Google: Sites Using A Lot of JavaScript May Not Be Moved to Mobile-First Indexing

Google’s John Mueller cautions site owners that using a lot of JavaScript may prevent a site from being moved to mobile-first indexing. This topic came up in a recent Google Webmaster Central hangout when a site owner asked how Google deals with a site when part of the content is not usable on mobile.

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Source: Search Engine Journal

Small Businesses | Foundational SEO

How small businesses can see big results with foundational SEO

Whether you are just starting on your search engine optimization (SEO) journey or have been at it for years, there’s a good chance some part of your site can be improved. In fact, from the hundreds of small business websites we look at every year at Bowler Hat (my agency), it is rare we see a site implementing SEO perfectly and completely.

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Source: Search Engine Land